Web Design & Development Services
Whether you’re looking for a fresh new look or a major overhaul, our website design and development services will elevate your business to the next level. Stand out from the crowd and build your custom website today!
Digital Starts with Uplancer
No matter what you’re selling, the first thing customers will do is Google search your company. Does your website even show? Are you proud of what they‘ll see?
If you feel your presence falls short for any of the above questions, chances are your sales are falling short too. We’re a team of marketing and tech experts who can enhance your digital presence and support any website design and development gaps within your organization. Based in Columbus, Ohio, we are engaged and passionate about websites. You’ll find that we always keep things simple, which makes it easy to work with us!
Uplancer is Your Web Design and Web Development Team
Web design and development has many moving parts! Uplancer’s unique approach to creating beautiful and modern websites is outlined below.
Web Strategy
Web Strategy
We find that a thorough web strategy includes the initial user experience, such as the needed pages and overarching content areas for your website. Both are critical for building an engaging and effective website experience.
Web Design
Web Design
From our web strategy discussions, we’ll understand two essential details about your web design needs: your branding guidelines and how much web design you’ll actually need, which could range from a single-page website to a multi-page website.
The fun part about web design is that we’ll take all of our discussions and translate them to life. Your web designs must truly represent your brand and delight and wow your customers. We make sure of this by iterating the designs with you into exactly what you and your customers need.
Copywriting
Copywriting
Creativity is difficult to maintain. Keeping it targeted is even more challenging. Our copywriting team has weathered the elements and can turn writing on and off. We’re industry-agnostic and have a solid marketing foundation. As a result, we lean into your subject matter expertise to write engaging copy that resonates with your customers. Leave the copywriting to Uplancer so that you can focus on running your business.
Web Development
Web Development
Putting the website together is where all the magic happens. It’s always custom for us and comes in a mix of code and different configurations. For the marketing teams who want to manage their site, we use content management systems like WordPress. If it’s a more custom build, we do that too!
Web development also focuses on integrations on your website. You may need tags, tracking, cookie management, and custom plugins and code on your site. If so, you’ll need a web development team like Uplancer to help!
Website Analytics
Website Analytics
Don’t make decisions blind. Without website analytics, you may be removing things that are working and adding things that aren’t. Google Analytics is one of several analytical tools that can take all the guesswork out of your decisions. Website analytics helps you understand your buyer personas, identify high-converting events on your website, and map out the most common customer journey. Integrate website analytics on your website today with a trusted digital marketing agency.
CRM Integration
CRM Integration
At one point, you’ll need help untangling all of the intricacies around your customers: where are they along your sales pipeline, what’s their preferred contact method, and is the person I’m talking to the right decision-maker? A CRM will help map all these out and help automate any tedious work related to outreach and data enrichment. It also centralizes everything for easier data management.
Search Engine Optimization
Search Engine Optimization
Our goal is to get you noticed. Search engine optimization (SEO) is one tool how we’ll make it happen. SEO requires strategy, planning, and execution for it to work effectively. As part of that strategy, your SEO must be targeted and unique, and your content must be consistently revisited and optimized. A digital marketing agency can boost your SEO to rank your site higher on the SERPs.
Web Design Maintenance
Web Design Maintenance
Occasionally, you’ll have ad hoc requests for your website. That could be from updating the layout and adding a new blog article to implementing new forms of paid media and creating new web pages. With web design maintenance in place, your web designer can handle all of those. As a result, you can scale your website with your business without any pauses.
Website Domain and Hosting
Website Domain and Hosting
Web Design Audit
Web Design Audit
It’s not always apparent, but there are standard practices that your web design team should follow to prevent your website and digital brand from giving a bad impression. Are there backups in place and working? Can customers access your website without running into any network or rendering problems? A web design audit will help uncover these and other points to consider.
Managed Web Design
Managed Web Design
The services detailed – web design, web development, copywriting, website hosting, website domain, and website analytics – are included in Uplancer’s fully managed web design service. You’ll find our same offer on AWS Marketplace as an official vendor. As your digital marketer and web design expert, we’ll manage everything website-related to simplify your website needs. Get started today with Uplancer as your managed web design partner.
Web Design Performance Optimization
Web Design Performance Optimization
Have you ever used PageSpeed or Lighthouse to test your website? If you’re concerned about those reports, we’re here to help! We can help optimize your accessibility, SEO, and best practices scores from those reports to ensure a better SERP experience. Connect today to get your website optimized.
Common Sense
Web Design & Development
Unlike other website developers, we are hyper-focused on keeping things simple and trying to avoid the complicated. We also don’t use the cookie-cutter method when designing websites. We call our approach digital common sense.
Results Drive Everything
The basis for any business decision must be grounded in results. For a website, that’s color, layout, speed, and conversions. Everything we build relies on past, present, and predicted data. We aim to ensure your website is returning an ROI and generating hot leads.
Cost-Conscious Web Design and Development
We don’t tack on unnecessary months of overhead like you find with typical agencies. We skip the bureaucracy and just do things faster. That’s why we’re able to deliver custom websites at a fraction of the cost!
Agile Web Design and Development
Right the First Time with Web Design
Web Design & Development Done Right Equals ROI
Make sure your website is set up for what’s next and is actually done right. Websites done right not only pay for themselves, but also provide the following return on investments.
More Conversions
Great First Impressions
Stronger Brand
Cost Advantage of Good Web Design
Web Design & Development Done Right Equals ROI
Make sure your website is set up for what’s next and is actually done right. Websites done right not only pay for themselves, but also provide the following return on investments.
More Conversions
Great First Impressions
Stronger Brand
We like current brands, and so do your customers. Remember, you may be getting older, but your buyers aren’t. It might be time to consider a new website to meet and exceed your customers’ digital expectations.
Cost Advantage of Good Web Design
Frequently Asked Questions: Web Design and Development
Have a question? We have answers! Everything you need to know about website development.
1. What do I need to start building my website?
Not much! All you’ll need is to share the name of your website and your vision with us. We’ll take it from there by leading you through a brief discussion around your brand. We’ll uncover plenty of details to get started on your website, including the color pallette, typography, logo, website copy, and website design, as well as the development and launch of your final website.
2. What's included with my website?
Each and every website that we build is custom. We avoid templates like the plague because we believe that you should stand out above all of your competition. As a result, we’re able to capture the digital essence of your brand and bring it to live through web design and development.
3. Do you build new websites or work on existing ones?
We do both! We’ll build custom websites from scratch or replace existing websites with new ones. We’ll also work on enhancements to exisiting websites using your chosen techstack.
4. After launching our website, can we maintain it ourselves?
Yes! Upon request, we can build a website that you can manage. However, we find that this presents a challenge for teams who don’t have the time and/or expertise to do so. That’s why we also offer website managed services where we maintaiin everything, ensuring that your website is always up and running. For more details around our website managed services, reach out to us below for help!
5. What if we need more help with our website post-launch?
Depending on your need, you may fit into one of these three client categories: clients who don’t need help at all, clients who need help from time to time, and clients who want someone else to worry about their website. Most of the times, we find ourselves working with clients from the latter, managing, enhancing, and backing up their website through a monthly retainer arrangement.
6. How much does it cost to build my website?
Because we only build custom websites, you’ll find that our fees reflect accordingly. Depending on the size and complexity of your website, this fee can range from $5,000 to $20,000+.
7. How long does it take to build my website?
It depends and could range from several weeks to several months. The more pages and content that you have, the longer it’s going to take to build and launch it. Contact us for get a free quote today.
8. We also need a logo, application, and/or something else done. Can you help us?
Yes! In addition to building engaging websites, we also do graphic design, app development, data science, AI/ML, cloud computing and more for our business partners.
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