Uplancer builds B2B marketing engines that nurture leads, shorten sales cycles, and deliver measurable ROI—even for six-figure deals.
Dave Schramm
Chief Strategist
With over 22 years of experience in marketing, I’ve spent my career helping brands grow, connect with customers, and deliver results. I’ve worked with some of the best—ESPN College Game Day, Cheez-It, Frosted Flakes, Southwest Airlines, and Johnson & Johnson—doing everything from launching products in the U.S. and abroad to building lead-generation strategies and optimizing campaigns for maximum impact.
What sets me apart is my unique perspective: I’ve sat on both the agency and corporate sides of the table. I know the pressures CMOs and marketing teams face to drive ROI and deliver real results, and I understand the decision-making process when choosing agency partners. That’s why my approach is grounded in clarity, collaboration, and strategies that actually work. I believe in balancing creativity with data, crafting stories that not only resonate but move the needle.
Outside of work, I bring that same energy and optimism to life. People often say I live on the sunny side of the mountain—and they’re right! I’m passionate about the outdoors, love softball and baseball, and serve as a State of Michigan softball staff umpire. My wife and I stay busy raising our three kids and soaking up as much family time as we can.
At the end of the day, I’m all about people, results, and making an impact. Whether it’s building high-performing teams, launching new initiatives, or crafting big-picture strategies, I’m here to help businesses grow and thrive—while keeping things grounded and fun along the way.Explore Dave Schramm's Recent Articles
Why Hire a Digital Marketing Agency? The Answers Will Surprise You
Clients hire agencies like Uplancer for trust, accountability, and strategy—value that many DIY tools alone can’t deliver.
The 5 Fundamentals of Marketing: Common Sense in a World of Chaos
Cut through the chaos with Uplancer’s 5 fundamentals of marketing: human-centered, simplicity, clarity, creativity, and a focus on driving real revenue.
How to Fire Your Website Design Company (Without Losing Your Mind)
Switching web design agencies is tough, but with Uplancer’s seamless process, clear communication, and modern design, you’ll thrive without the chaos.
The Common Sense Guide to Hiring a Digital Marketing Agency (and Why Uplancer Gets It Right)
Finding a true digital marketing partner is key. Uplancer excels with smart strategy, transparency, and results that truly make common sense.
3 Signs Your Digital Marketing is Grounded in Common Sense
Common sense digital marketing is guided by data, simplicity, and adaptability. At Uplancer, we create clear, effective strategies that grow with your business.